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Rosie The Riveter “We Can Do it” Magnet


Carry a piece of history with this 2″ x 3″ Rosie the Riveter magnet! Featuring the iconic “We Can Do It!” slogan, it’s a powerful symbol of female empowerment and American resilience. Perfect for your fridge or locker, it’s a small reminder of big courage.

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Rosie The Riveter “We Can Do it” Magnet

The Rosie the Riveter “We Can Do It!” magnet is a striking emblem of empowerment and determination. This vibrant piece draws its inspiration from the classic American World War II propaganda poster designed to boost female worker morale. The illustration features Rosie, an icon of strength and feminist resolve, with her hair wrapped in a red and white polka-dot bandana—a fashion statement that has become synonymous with the era’s working woman. She’s depicted in a bold blue work shirt with a rolled-up sleeve, flexing her bicep to demonstrate might and capability, mirroring the resolve women showed on the home front during the war.

This magnet does more than adhere to a metallic surface; it attaches a narrative of historical significance. Rosie’s unflinching gaze and formidable stance symbolize the surge of women stepping into roles traditionally held by men, who were absent due to military service. Her portrayal is not just of physical strength, but of the inner strength required to break barriers and challenge societal norms. It’s a reminder of the countless women who took up the mantle in factories, shipyards, and other industries, proving that gender did not define one’s skill or value in the workforce.

Beneath Rosie is the affirmation “We Can Do It!” set in a white font within a speech bubble that bursts forth, underscoring the message of solidarity and encouragement. This rallying cry transcends time, continuing to inspire and empower future generations to persevere through adversity. The bottom of the magnet is anchored by the name of the “War Production Co-ordinating Committee,” a nod to the original poster’s purpose—to galvanize and unify efforts for a common cause.

Rosie the Riveter’s image on this magnet is more than decorative; it’s a cultural touchstone that carries the legacy of resilience, equality, and the American spirit. It’s an emblem of the significant shift during the mid-20th century that helped shape the workforce and societal expectations. This piece serves as a miniature monument to the progress made and the ongoing journey toward gender equality in labor and beyond.

*The image(s) shown here are not to scale, they are for illustration purposes only. Any image inside a picture frame is to give you an idea of it’s appearance inside a frame. The frame itself is not included.

Additional information

Item ID



2'' x 3''

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